Viral - Leonard Sweet

Price: $14.99

Format: Trade Paperback

ISBN: 9780307459152

Release: 3.13.2012

Religion - Christian Life

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Not so Viral

by Matthew Parks
September 15, 2012
1 Star
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The author brings forth a unique and definitely relevant view of social media. His comparison between what he calls the Gutenbergers and the Googlers is spot on, especially of the difficulty of each group trying to relate to the other. But that is about it. He tries to explain how social media has the potential to stimulate revival. He is definitely a Gutenberger, because ironically he calls himself a Googler and yet takes so much time to say virtually nothing, or at least very little of interest to me. It took me six months to read the first half of the book, and I cringed at the thought of having to finish it. There is no doubt about the author’s intent. He wants to share the gospel and get others to do so. Social media is definitely an avenue to be open and honest about our lives. But more than anything else, social media also has the potential to make everything superficial and impersonal.

I received this book free from WaterBrook Multnomah Publishing Group as part of a book review bloggers program. Clearly I was not under any obligation to write a positive review. Regardless of my feeble thoughts, I pray that this book will bring others to Christ.

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